August 16, 2018

Business

The top 4 benefits of cloud computing in business

Anyone who has a full grasp of how cloud technology works will quickly appreciate the tremendous benefits it has brought to many businesses enterprises both ...
Stacy Heady July 17, 2018

4 ways tech has been adopted in business processes

The adoption of various technologies has significantly transformed business processes with significant positive influences on both the production process and the work environment. More and ...
Stacy Heady March 31, 2018

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The top 4 benefits of cloud computing in business

Anyone who has a full grasp of how cloud technology works will quickly appreciate the tremendous benefits it has brought to many businesses enterprises both large and small. Cloud computing is a revolutionary piece of tech that has completely disrupted how business store as well as access their data, the key selling point being the ability to remotely and securely access your data from any part of the globe. This is a piece of tech that is a must have for all businesses in the 21st century.

In this article we are going to look at the top 4 benefits of cloud computing in business.

1 It tremendously cuts down costs

For any business looking to set up and maintain its own infrastructure that is servers and storage with cloud capability, it will cost millions of dollars. Thanks to cloud computing, businesses don’t have to spend anything close to this figure because all they have to do is lease storage space and servers from a third party and because of economies of scale, the service provider can offer very low rates for the service thereby saving the business money.

2 It tremendously enhances data security

The service providers who specialize in cloud computing take security as their top priority therefore they put in a significant investment in security of both the data and the infrastructure and this can go up to millions of dollars. So far, these security systems have held out against any type of external intrusions and can boast of being among the best security systems in the world. This therefore means that any business that uses the cloud can sleep easy knowing that their data is secure.

3 It increases staff productivity

As we have mentioned earlier, the key selling point when it comes to cloud computing is the fact that company staff can be able to access company data from any part of the world provided that they have a PC or a mobile device with them and a good internet connection. The fact that staff can work remotely means they can enjoy benefits such as working from home and this enhances their productivity.

4 It creates room for growth opportunities

In our point above, we mentioned the ability to work remotely and this comes in handy when a business is looking to explore more growth opportunities in other location. As the business expands to other regions, other than office space and computers it won’t need to invest in any other infrastructural costs because all company data is on the cloud thereby staff just need their computers and a desk. This makes expansion much cheaper.

As a business looking for a service provider for cloud computing, it’s a good idea to do your due diligence and work with reputable companies that have been tried and tested.

We trust that this has been an insightful article. We would like to hear your take on it.

3 tips on how to promote your events online

As you are planning your events, it’s always a good idea to start promoting them early and create significant awareness especially if they are events that require public participation. The best, effective and affordable ways to promote your event will be through incorporating tech. Here, there are a number of online platforms you can make use of to achieve your promotion objectives.

In this article, we are going to share with you 3 tips on how to promote your events online.

Tip 1: Focus on Search Engine Optimization

In simple terms for those who are not familiar with Search Engine Optimization or SEO, this is the process of ensuring that when people on the internet browse topics related to your event, your event will appear among the top search results. This is a strategy to ensure that as many people as possible become aware about your event even though they were not searching for it directly. This can be achieved through focusing on certain key words that get associated with your event, as well as ensuring that you link content on your website to your social media and other platforms. If you are not familiar with how SEO is done, you can hire a professional to do it for you. Whether you are a large business or a small chiropractor in cincinnati you can benefit.

Tip 2: Email still works

Email is probably the oldest online marketing tool and is still a tool of choice today. The beauty about email is that it’s free and it’s guaranteed to get to your target audience. Even if they choose to ignore it, chances are high that they will at least get to read a part of it therefore it’s important to master the art of having powerful subject lines and concise sentences precisely in your first paragraph. Data from research suggests that email is still more effective than social media when it comes to clicks and conversion rates.

Tip 3: Have a very powerful events page

When it comes to promoting events online, you need an events page that will stand out and capture audiences. Whether it’s a Facebook cover page, a landing page on your website, or a sign up page for the event, it needs to be powerful and grab the attention of audiences and make them want to be interested in attending the event. You need to be aware that people online are exposed to many competing messages therefore you should go all out.

If you put these tips into practice you are guaranteed to have a successful online campaign to promote your event.

We trust that this has been an insightful article. We would like to hear your take on it.

5 things you must prioritize when planning an event

Events planning can always be tough because there are so many things you have to take into consideration and there is always a high possibility of overlooking some very important things. This is precisely why an events checklist is usually crucial so that you can gradually check the boxes every time you get something done.

In this article, we are going to look at 5 things you must prioritize when planning an event.

1 Ensure your team knows the purpose of the event

When you and your team clearly know the purpose of the event, the goals as well as the deliverables for the event, you are much better placed to plan for the event. Different goals will require different approaches therefore with a very clear purpose you will be planning from a point of knowledge. Whether it’s an event to launch a product, a fundraiser, and so on, everything will be guided by the event’s purpose.

2 Ensure that your target audience is well understood

For you to be able to accomplish your event goals, it’s crucial that you get the right target audience to attend the event. Understanding who your target audience is will enable you plan better because it will determine a number of other things such as the venue, the kind entertainment, food and other logistics.

3 Figure out how you will get the word out

Once you know the purpose of your event and you know your target audience, the next task will be to figure out the most appropriate way to get the word out to them. How you get the word out will particularly be dependent on who your target audience will be because you must use a communication channel or channels that are more likely to reach them.

4 Figure out the logistics

When it comes to logistics, it will be a good idea to assign different logistical arrangement to individual members of the team to reduce the chances of something being left undone. Logistics will range from transport and parking, food, audiovisual equipment, entertainment and so on. These sometimes feel like small when planning your event but they may end up being a reason for your event getting negative reviews.

5 Figuring out how the guests will be engaged

In all the events that you will ever organize, you must always remember that guests like to feel special therefore it will be important for you to figure out creative ways of engaging them. This can include inviting a renowned speaker to the event, organize fun and interactive activities, and have some giveaways among a number of other creative things.

There are of course plenty of other things that should be a part of your checklist but these that we have mentioned are the most crucial ones that must never be forgotten.

We trust that this has been an insightful article. We would like to hear your take on it.

3 reason why robots are not likely to replace humans soon

Opponents of tech that involves robots and artificial intelligence are primarily against such tech because they see it as a threat to humanity from taking over jobs to the insane notion that they will take over the world. Whereas it’s true that robots have indeed taken over some manual jobs that were predominantly done by humans, especially in places like factories, we don’t actually see robots replacing humans to a large degree in other areas.

Here are 3 reasons why robots are not likely to replace humans anytime soon.

1 Artificial intelligence can’t build relationships

Humans are social creatures and it’s this ability to socialize that enables us build relationships which become very valuable in many aspects of life including business. Keeping this in mind, the notion that robots can replace humans especially in the service industry is absurd simply because artificial intelligence can’t be programmed to build relationships. Whereas people may flock an establishment where they are served by robots once or twice just for the experience, they will soon revert back to establishments where they can actually meaningfully interact with staff because it’s human nature.

2 Artificial intelligence can’t replicate empathy

Humans will often prefer dealing with fellow humans because they can empathize. A person serving you will be able to tell whether you are angry, sad, excited and so on and even share in this emotional moment with you. This is something that robots will never be able to do as ones and zeros can’t be organized in any combination to replicate empathy. Therefore whereas robots may cut down on personnel costs, they may end up costing you more by losing your customers because they can’t empathize.

3 Artificial intelligence will never be programmed to think outside the box

Any robot you encounter has essentially been preprogrammed to give certain responses based on feedback it receives. This therefore means that a robot will only be able to respond to situations that have been anticipated and codding done to cover those responses. This is a limitation that humans don’t have. It’s a reality that you can never anticipate and plan for every situation and certain circumstances will require out of the box thinking in order to resolve and it’s during such circumstances that humans thrive. This is one of those areas where robots can’t beat humans, and are not likely to in this lifetime.

The purpose of this article is to demonstrate that robots and artificial intelligence shouldn’t be seen as replacements for humans but rather a helping hand to complement humans. Therefore technology shouldn’t be feared but instead welcomed.

We trust that this has been an insightful article. We would like to hear your take on it.

The 4 major areas modern tech has benefited society

In today’s technology driven world, the benefits of modern tech can’t be underscored. The benefits that tech has brought to society whether in health, education, or the day to day life of people is tremendous. The beauty about technology is that it will only get better and better as more and more innovators come up with tech solutions so solve various problems in society.

In this article we are going to look at the 4 major areas where modern tech has benefited society.

It has inspired more innovation and creativity

One of the interesting things about technology is that every bit of technology that is in existence was inspired by a previous technology. There are many tech innovators out there who will always get an inspiration to make improvements on an existing technology so that it can better solve the problem it was designed to solve. With more and more innovation and creativity, the future of tech looks bright as more and more people will be inspired to come up with tech solutions.

It has transformed the health sector

A couple of decades back, things like nano technology, virtual reality or artificial intelligence were just but science fiction, some for the entertainment industry. Today however, these things have become reality and have been applied in many areas including the health sector where they have tremendously transformed the field of medicine especially when it comes to diagnosing complex problems, administering medication, performing complicated surgeries and providing patients with care among many other areas.

It has improved access to information

Regardless of whichever part of the world you are in, as long as you have access to the internet and a PC or smart device, you will have access to any information that’s in the public domain. Technology has literally eliminated all the physical barriers that existed in the world and made the world that we live in today just one large global village.

It has transformed the education sector

The adoption of technology in the education sector has significantly transformed the sector and improved learning outcomes for students at whichever level of their education. Today students have more and better access to learning material at more affordable rates and this is mainly due to technology that has helped advance the access to resource material such as virtual classrooms and libraries, learning aids, among many other technologies.

It’s exciting to know that things are just getting started and that technology is far from reaching its full potential. We therefore are waiting with much excitement and anticipation to see what will come next.

We trust that this has been an insightful article. We would like to hear your take on it.

Here are 5 details commonly left out during events planning

The process of events planning is usually pressure-packed especially if the stakes are high. It never really matters whether it’s a global tech event or a wedding, anything that can go wrong will go wrong and in this case, it’s overlooking details that should have made it on your events checklist.

In this article, we are going to look at 5 details that are commonly left out during events planning.

1 Preparing a detailed breakdown of activities

Often as part of events planning, the team will prepare a program for the day of the event which is often for the consumption of the guests attending the event. What the team also needs that they will often forget to prepare is a more detailed breakdown of activities that will take place behind the scenes in order to ensure that the events program runs smoothly.

2 Name tags or badges for attendees

Events are generally meant to give attendees, whether they are sponsors, guests, volunteers and so on an opportunity to network. This usually becomes much easier when they have badges or nametags as they remove the hustle of making introductions. Mostly during events planning, the team is likely to just remember nametags for the ushers.

3 Factoring allergies and food preferences

In most events, the attendees will always be given some type of sign-up sheet that will often ask for most of their basic details but will often not ask about potential allergies or food preferences. Considering that food will be served in most events, this is a crucial detail that is left out when it shouldn’t because it can be life threatening.

4 Getting a license for alcohol

When planning events where alcohol will be served, many planners will always invite a vendor assuming that they have a license to serve alcohol anywhere. It’s always a good idea to first confirm what the law in that particular state states because in some cases, the vendor may only be licensed to serve alcohol in their premise of operation and not at your event venue therefore you may need a separate license to serve alcohol at your event.

5 Getting a music permit

One thing many event planners are never aware of is the law of copyright when it comes to music. Most events you go to will always have some kind of background music from a wide range of artistes and in many cases this will be music for a person’s personal collection probably on their phone or laptop. This is actually illegal and can result in a hefty fine. It’s therefore very important to ensure that you get a music permit from the relevant authority.

The next time you find yourself in an events planning team, be sure to remind the team not to overlook these 5 very important details.

We trust that this has been an insightful article. We would like to hear your take on it.

4 ways tech has been adopted in business processes

The adoption of various technologies has significantly transformed business processes with significant positive influences on both the production process and the work environment. More and more businesses are today leveraging on technology to reduce their operation costs, increase their outputs as well as create a conducive environment for staff to thrive.

In this article we are going to look at 4 ways tech has been adopted in business processes.

1 The automation of business processes

Today, most business processes that were being done manually are now automated. This has helped increase efficiency at the same time significantly reduce costs that were involved in the process. This has tremendously contributed to the quick expansion of many businesses as they find themselves with more revenue and increased capacity.

2 The ability to work remotely

Gone are the days when organizational staffs were limited to only being able to work when physically present in the office. Thanks to technology both the internet and mobile technology, staff today can work remotely from any part of the globe. This has become a global trend and it has tremendously improved work-life balance for many employees thus making them more productive.

3 Increase in customer satisfaction

The most important factor when it comes to business is the customer as they are the main reason a business exists. It’s for this reason that businesses invest significantly in customer satisfaction. Thanks to technology especially internet and mobile technology, businesses have been able to enhance the customer experience hence increasing satisfaction.

4 The use of open source software

Thanks to proliferation of technology, there are innovative software solutions for business that are available for free. These are what are referred to as open source software. A business has the option of using them as they are or customizing them to suit their needs. The use of open source software is much cheaper compared to buying software and this significantly reduces costs for a business.

These are just a few of the most common applications of technology which you will find in both small and large businesses.

We trust that this has been an insightful article. We would like to hear your take on it.

3 ways tech is disrupting the business world

One of the biggest beneficiaries of tech throughout history has been the business world mostly because from the industrial revolution, most new technologies have been meant for the business world. New technologies will often be designed for commercial purposes then later customized for non-commercial purposes.

In this article, we are going to look at 3 ways tech is disrupting the business world.

1 The adoption of cloud computing

As far leading 21st century innovations are concerned, cloud computing is no doubt among the top on this list. Gone are the days when businesses whether large or small had to make huge investments in physical servers and data storage devices not to mention data security. Today however, the availability of cloud computing has significantly brought down these costs as the business world no longer needs to invest in such physical structures as this can be done much cheaper through virtual platforms.

2 Tech has helped increase output

Businesses that are technology driven are registering tremendous increases in output at the same time a reduction in the cost of production. Incorporating technology at every stage of the production process has ensured that there is more efficiency in the process therefore more output is being produced at a much lower cost.

3 Tech has advanced customer segmentation

The business world has benefited significantly from advancement in software development as well as proliferation of internet technology and mobile devices because as a result of this, it’s become much easier to segment and target customers. This is an important factor in business because designing and implementing targeted advertising and marketing campaigns has become easier, cheaper and more successful.

It’s safe to say that tech in business has barely scratched the surface and we are likely to see more disruptions in the years to come.

We trust that this has been an insightful article. We would like to hear your take on it.

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